Paper Title :Developing a Consideration Model for Promotion to Sales Manager by using Analytic Hierarchy Process: A Case Study for Industrial Automation Service in Thailand

Author :Saksiri Meesawad

Article Citation :Saksiri Meesawad , (2021 ) " Developing a Consideration Model for Promotion to Sales Manager by using Analytic Hierarchy Process: A Case Study for Industrial Automation Service in Thailand " , International Journal of Management and Applied Science (IJMAS) , pp. 23-28, Volume-7,Issue-12

Abstract : The study’s purpose is promotion method of sales managers in industrial automation service in Thailand by using the analytic hierarchy process (AHP). The challenge of promoting to sales managers includes not only the sales skills, but also several factors, e.g., knowledge, teamwork, responsibility, acceptance from associate efficiency, and so on. These factors cause difficulty in decision making by directors or management teams, since there are a number of factors to promote simultaneously in order to find the optimal sales managers to use. In this paper, we propose the method for promoting senior sales engineers to sales managers by using AHP. The proposed method is suitable for the problems that involve multiple criteria, promotion simultaneously, as in the sales manager promoting the problem. The sales managers, factors used for decision criteria are defined in this work, as well as the model of alternate preferences. The pairwise comparatives and scoring metrics are also derived in the process to acquire the result, including the consistency check for the result obtained. The result expressed that the AHP provides the correct decision result. It is rationality and feasibility for promoting the qualified sales manager position. Keyword - Industrial Automation Service, Analytic Hierarchy Process, Multiple-Criteria, Promotion Method.

Type : Research paper

Published : Volume-7,Issue-12

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