The Modification of the Theory of Planned Behavior and its Similarity with Moral Development and Ethical Sensitivity
Extensive previous studies have investigate the use of the theory of planned behavior. Many of those investigate
in the context of ethical behavior intention. This paper argued that such theory should be modified according to the flow of
mental and cognitive process of ethical reasoning. This paper provide such modification and proposed competing model of
ethical intention behavior. The competing model was the combination of moral development and ethical sensitivity, and
apparently both variables have similarity with the variables in the TPB model.
Keywords- Theory of Planned Behavior, Moral Development, Ethical Sensitivity, Ethical Intention Behavior.