Analysis of Competitiveness on Indonesian Tuna Export Commodities in Japan and USA
Indonesia, as an archipelagic country, had many fishery resources. After shrimps, tuna was one of fishery
resources that became the main export commodity. In the world’s fishery market, Indonesia became one of major exporting
countries especially in Japan and USA. Tuna, as the second fishery export commodity, had contributed considerable foreign
exchange for Indonesia. This study aimed to find out how Indonesia’s competitiveness to tuna export commodities in 2009-
2015 and to improve the strategies for strengthening the competitiveness of Indonesian tuna in international markets,
especially in Japan and USA. The analysis technique used was the index of Revealed Comparative Advantage (RCA) using
time series data from 2009-2015 and also the Porter diamond method. Based on the calculation of RCA index, it obtained
RCA> 1, it could be said that Indonesia had the competitiveness in the international market. However, the competitiveness
of national tuna should always be improved in order to be able to compete in the international market. It was needed the
good cooperation between the government as stakeholders and the company as a producer. Therefore, it was expected that
with the increasing competitiveness of fishery commodities, especially tuna, the Indonesian economy would become more
advanced and prospering the people.
Keywords - Tuna fish, competitiveness, RCA, Diamond Porter method, strategy.