Paper Title
Assessment of South African Journalists' Knowledge and Application of Webcasting Technology

This study investigated journalists’ knowledge and application of webcasting technology in South Africa. Anchored on Technological Determinism theory, the study adopted survey method to carry out the investigation. Copies of questionnaire were distributed to practicing journalists at North West Province using purposive sampling techniques. Findings suggest that the knowledge and application of webcasting technology by journalists is very low as a result of lack of facilities, poor internet access, computer illiteracy and editorial policy of the various media houses they are attached to. The work recommends that media proprietors should provide, as part of the work environment, IT software and hardware configurations so as to enable journalists align their day to day operations' with international best practices. Index terms- Webcasting Technology, South African Journalists, Webcasting Knowledge, Webcasting Application, Technological Determinism Theory