Paper Title
The Influence Of Expertise On Aesthetic Emotion: A Neuroaesthetic Approach

This study aimed at exploring the neural mechanisms underlying aesthetic emotion when people with different levels of expertise view designed products. Twenty-six college students participated in a fMRI experiment in which an event-related paradigm was employed. The findings suggest that the right sub-gyrus and inferior parietal lobule are related to the induction of positive emotion for people with a high level of expertise in designed products, whereas the inferior parietal lobule and inferior frontal gyrus are related to the provoking of negative emotion for people with a low level of expertise in designed products. Index Terms- aesthetic emotion, neuroaesthetics, expertise, fMRI