Sensory Marketing: Cast The Human Perception
Sensory Marketing is a critical marketing instrument or strategy which gives a great opportunity to organizations
to maximize profitability and its sales. Progressively the world of sensory marketing is turning out to be enormous business
for brands. It's intended to appeal to all the human senses, to connect with emotions and along these lines impact buying
behavior. New innovation is helping brands give sensory experiences that are more immersive and, regularly, wouldn't look
strange in a science fiction novel. When the whole marketing world is talking client encounter, and the attention is on
making an enthusiastic association amongst brands and customers, sensory branding is a strategy you ought to consider.
Keywords - Sensory Marketing, Sensory Branding, Experiential Marketing, Marketing tools, marketing, customer
perception, human senses in marketing.