Paper Title
Succesfull University Licensing – What to Manage?

The paper presents the framework for examining factors of successful licensing (simultaneously acknowledging also other forms of transferring rights to university inventions) by trying to answer the question of what represents successful licensing as this is the framework to understand what managing university licensing should or could strive for. We examine two out-the-door measures (the time dimension measure and the scope dimension measure), two income generation measures (direct income dimension measure and leveraging dimension measure) and two impact measures (quality dimension measure and wide dissemination dimension measure). Next, we deliberate on some selected factors and try to, in some instances, stretch the limitations of analyzing and using administrative university level data. Keywords - IP Management, University Licensing, successful licensing, licensing dimensions.