International Journal of Management and Applied Science (IJMAS)
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Statistics report
Dec. 2018
Submitted Papers : 80
Accepted Papers : 10
Rejected Papers : 70
Acc. Perc : 12%
Issue Published : 55
Paper Published : 3411
No. of Authors : 7033
  Journal Paper




Paper Title :
Tourism Program for Elderly Tourist in Ranong Province, Thailand

Author :Teera Intararuang

Article Citation :Teera Intararuang , (2018 ) " Tourism Program for Elderly Tourist in Ranong Province, Thailand " , International Journal of Management and Applied Science (IJMAS) , pp. 102-106, Volume-4,Issue-8

Abstract : As United Nation stated that which country have population which age up to 60 more than 20 percentage or age up to 65 more than 14 percentage, it mean that country totally enter to ageing society. From information of Thai population in 2012 revealed that Thai population have elderly people up to 9.4 million which count as 15 percentage which mean Thailand already enter to aging society [1]. Therefore, these elderly people could keep an eyes on as potential group as they spend their living life after retirement for recreation and traveling. They have more time and budget readiness, marketing for elderly therefore is the new marketing channels as it is a potential target group International Institute for Trade and Development stated that Elderly tourist behavior differences from general tourist. They emphasize on quality service which reasonable. They select activities which suitable for their age and health. Therefore, tourism program as Slow Tourism, close to nature, non-pollution healthy food, comfortable for elderly vehicles and prepared for safety should be created [2]. Ranong is located in the south part of Thailand, on the west coast along the Andaman Sea. Ranong is one of province in Thailand which tourist should not miss due to its beautiful natural tourism resources which now become famous tourist destination, both Thai and foreigner tourist continuously come to visit.There are many famous tourist attraction sitesin Ranong both historical and natural. As Ranong have long history therefore it have many historical tourist attraction sites such as Rattanarangsarn Palace, Ranong Governor's Grave, Wat Hat SomPaen and WatsuwanKhiri. For natural tourist attraction, there are many beautiful tourist attraction in Ranongsuch as Phayam Island, NamtokNgao National Park, NamtokPunyaban, Namtok Ton Phet, Namtok Chum Saeng or NamtokSai Rung, KhlongNakha Wildlife Reserve and so on. Moreover, Ranong also have 2 famouse natural hot springs or 2 natural hot springs; Hot Springs Raksawarin and Porn Lung Hot Springs which draw a large number of tourist to visit. In addition, Ranong also have Ngao Mangrove Forest Research Centre and Mangrove Arboretum for people to come to study on ecological system [4]. In addition, Ranong province is intend to be “A hub of transport goods between countries Andaman coast countries and preservation of city of Health Tourism and be livable environment” [5] The province established large size of hospital “Ranong Hospitaland Chao RuangSpa“Thai Traditional Medicine and Herbal product and demonstration Centre” for preserve and rehabilitate people health [6]. Therefore, it could said that Ranong province havepotential to be another one tourist destination for elderly tourist. Furthermore, Ranong also famous in food test. Now, many restaurants try to have healthy menu in their restaurant to service their customer.Hence, researcher then would like to study on elderly tourist interested toward tourist activities when they traveling purpose to created new tourism program which satisfy elderly tourist group purpose to draw this potential group to come to visit Ranong Province. To accomplish the goals and objectives, qualitative research was applied. The study also used both primary data and secondary data. Research result founded Tourist activities which got the most mean scores (4.73) are infusion in hot springs indicated most interested. Secondly, body rejuvenation Class got mean scores as (4.69) considered most interested. Thirdly belong to take a boat trip and dressing local costume with mean scores closed to seconded place (4.67) indicated most interested. Then health’s check program got the mean score (4.58). Follow by visit beautiful water fall with mean score (4.53). Last top five are cooking healthy food class with mean scores (4.24) considered most interest. Then join local people to make local souvenir (4.23) represented most interested. Follow by cultural route day trip got mean scores as (4.18) signify very interest. Before last is join local people to make dessert as mean scores (4.05) carried very interested. The lowest score belong to meditation class with mean scores as (4.02). Keywords - Ranong Province, Health Tourism, Elderly Tourist, Hot Spring. Tourist Activities

Type : Research paper

Indexed : Google Scholar


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