International Journal of Management and Applied Science (IJMAS)
current issues
Volume-4,Issue-10  ( Oct, 2018 )
Past issues
  1. Volume-4,Issue-10  ( Oct, 2018 )
  2. Volume-4,Issue-9  ( Sep, 2018 )
  3. Volume-4,Issue-8  ( Aug, 2018 )
  4. Volume-4,Issue-7  ( Jul, 2018 )
  5. Volume-4,Issue-6  ( Jun, 2018 )
  6. Volume-4,Issue-5  ( May, 2018 )
  7. Volume-4,Issue-4  ( Apr, 2018 )
  8. Volume-4,Issue-3  ( Mar, 2018 )
  9. Volume-4,Issue-2  ( Feb, 2018 )
  10. Volume-4,Issue-1  ( Jan, 2018 )

Statistics report
Dec. 2018
Submitted Papers : 80
Accepted Papers : 10
Rejected Papers : 70
Acc. Perc : 12%
Issue Published : 56
Paper Published : 3413
No. of Authors : 7039
  Journal Paper




Paper Title :
A Survey of Tourists Satisfaction and Behavior Case Study: International Tourists in Damnoen Saduak Floating Market

Author :Perapat Petsang, Weera Weerasophon, Choocheep Auekarn, Narumon Siriwat

Article Citation :Perapat Petsang ,Weera Weerasophon ,Choocheep Auekarn ,Narumon Siriwat , (2018 ) " A Survey of Tourists Satisfaction and Behavior Case Study: International Tourists in Damnoen Saduak Floating Market " , International Journal of Management and Applied Science (IJMAS) , pp. 72-76, Volume-4,Issue-8

Abstract : The purpose of this paper was to study Tourists’ satisfaction case of Tourists who attended and shopped in Damnoen Saduak Floating market (Ratchaburi province) in order to improve service operation of Damnoen Saduak Floating market to serve tourist‘s need to impress them. The researcher used the marketing mix as a main factor that affect to tourist satisfaction. This research was emphasized as quantitative research as 400 of questionnaires were used for collecting the data from international tourists around Damnoen Saduak Floating market that questionnaires divided in to 3 parts as a personal information part, satisfaction of marketing/ services and facilities and suggestion part. After collecting all the data that would be processed in statistic program of SPSS to use for analyze the data later on The result is described that most of international tourists satisfied Damnoen Saduak Floating market in the level of 4 as more satisfaction for example friendly staff, Damnoen Saduak Floating market information, price of product, facilities and service by the way, the environment of Damnoen Saduak Floating market is the most satisfaction level. Keywords— Damnoen Saduak Floating market, Satisfaction, Thailand tourism, Marketing mix, Tourists.

Type : Research paper

Indexed : Google Scholar


Copyright: © Institute of Research and Journals

| PDF |
Viewed - 16
| Published on 2018-10-30
   
   
IRAJ Other Journals
IJMAS updates
IJMAS -THANK YOU ALL FOR CONTRIBUTING YOUR PAPER TO IJMAS DECEMBER ISSUE.ALL AUTHORS ARE REQUESTED TO GET THEIR HARD COPY NOW.
The Conference World

JOURNAL SUPPORTED BY