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  Journal Paper


Paper Title :
The Involvement Of Bumiputera Entrepreneurs In Malaysian Small Medium Enterprises (SMES)

Author :Norsamsinar Samsudin, Norasibah Ab Jalil, Rusliza Yahaya, Hariyaty Ab Wahid, Jessnor Elmy Mat Jizat

Article Citation :Norsamsinar Samsudin ,Norasibah Ab Jalil ,Rusliza Yahaya ,Hariyaty Ab Wahid ,Jessnor Elmy Mat Jizat , (2015 ) " The Involvement Of Bumiputera Entrepreneurs In Malaysian Small Medium Enterprises (SMES) " , International Journal of Management and Applied Science (IJMAS) , pp. 25-28, Volume-1,Issue-11

Abstract : This study aims to identify factors that encourage the involvement of Bumiputera entrepreneurs in small and medium enterprises (SMEs). Internal factors such as entrepreneurs’ background, motivation, skills and attitude were investigated as well as external factors that consist of government supports, credit facilities, and the current economic environment. This survey research involved 128 Bumiputera entrepreneurs in Cheras, Kuala Lumpur. Descriptive analysis was used in getting percentage, frequency and mean. The findings showed that the main factors that contributed to the Bumiputera entrepreneurs’ involvement in business are the internal factors such as skills, attitudes, and motivation. The current economic environment and government supports are the most external elements contributed to Bumiputera involvement in entrepreneurship. Index Terms- Bumiputera Entrepreneurs, External Factors, Internal Factors, Small And Medium Enterprises (SMES).

Type : Research paper

Published : Volume-1,Issue-11


DOIONLINE NO - IJMAS-IRAJ-DOIONLINE-3567   View Here

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