International Journal of Management and Applied Science (IJMAS)
.
current issues
Volume-5,Issue-9  ( Sep, 2019 )
Past issues
  1. Volume-5,Issue-9  ( Sep, 2019 )
  2. Volume-5,Issue-8  ( Aug, 2019 )
  3. Volume-5,Issue-7  ( Jul, 2019 )
  4. Volume-5,Issue-6  ( Jun, 2019 )
  5. Volume-5,Issue-5  ( May, 2019 )
  6. Volume-5,Issue-4  ( Apr, 2019 )
  7. Volume-5,Issue-3  ( Mar, 2019 )
  8. Volume-5,Issue-2  ( Feb, 2019 )
  9. Volume-5,Issue-1  ( Jan, 2019 )
  10. Volume-4,Issue-12  ( Dec, 2018 )

Statistics report
Oct. 2019
Submitted Papers : 80
Accepted Papers : 10
Rejected Papers : 70
Acc. Perc : 12%
Issue Published : 67
Paper Published : 4093
No. of Authors : 8411
  Journal Paper




Paper Title :
Reward Program and Information Sharing Under Different Contracts

Author :Ruiliang Yan, Zhi Pei

Article Citation :Ruiliang Yan ,Zhi Pei , (2017 ) " Reward Program and Information Sharing Under Different Contracts " , International Journal of Management and Applied Science (IJMAS) , pp. 16-18, Volume-3,Issue-8

Abstract : When a manufacturer opens an online channel to compete with its retailer, it’s an effective mechanism for the manufacturer to provide monetary support to the retailer to implement a reward points program to alleviate the O2O (online to offline) competition. However, the manufacturer and the retailer have asymmetric information about consumers’ redemption rate on earned reward points. In this research, we propose two contracts for the manufacturer to employ in order to seek sharing the retailer’s private information. Our results show that when the manufacturer offers the retailer a two-part tariff contract, the retailer would like to share its private information with the manufacturer only under certain condition; however, when the manufacturer offers the retailer a RPM (retail price maintenance) contract, the retailer has a strong selfmotivation to share its private information with the manufacturer since RPM contract creates a win-win situation for all parties. Keywords- Reward points; Asymmetric information; Retail contracts; O2O competition; Supply chain management

Type : Research paper


Copyright: © Institute of Research and Journals

| PDF |
Viewed - 44
| Published on 2017-10-20
   
   
IRAJ Other Journals
IJMAS updates
IJMAS -THANK YOU ALL FOR CONTRIBUTING YOUR PAPER TO IJMAS JULY ISSUE.ALL AUTHORS ARE REQUESTED TO GET THEIR HARD COPY NOW.
The Conference World
Facebook

JOURNAL SUPPORTED BY