Paper Title :Group Cohesiveness and Conflict as Contributor Towards Creative Synergy and Work Performance in Software Industry of Pakistan
Author :Khalil Ahmad, Momina Adnan, Zulqarnain Umair
Article Citation :Khalil Ahmad ,Momina Adnan ,Zulqarnain Umair ,
(2018 ) " Group Cohesiveness and Conflict as Contributor Towards Creative Synergy and Work Performance in Software Industry of Pakistan " ,
International Journal of Management and Applied Science (IJMAS) ,
pp. 116-125,
Volume-4,Issue-2
Abstract : In today’s competitive world no two minds are alike everybody has his own ways and means to tackle day to day
problems. Every problem in workplace have hundreds of solutions. When employees with diverse background work together
to achieve the given target. Than conflict arises in these work groups. It is due to heterogeneity between employee’s personal
opinions. Same in the case of group cohesiveness. It acts like a force which keep all the group members together. Group
cohesiveness and group conflicts may disturb the creative synergy factor in a work group.Objectives of that research is to find
out the role of group cohesiveness and conflict in work groups and how these factors contribute the creative synergy and work
performance. Previously, little attention has been given to these variables by the researchers. Software industry of Pakistan is
chosen as our target population for this research. There are 15321 employees working in targeted software industry as per the
initial estimations. Based on this, a statistically justified and representative sample of 382 is collected using convenience
sampling. Data was analyzed by using SPSS version 20 for windows. Responses collected through structured questionnaire
distribution is analyzed using statistical techniques such as frequency distribution, correlation and regression analysis. Results
indicates that group cohesiveness and conflict positively predicts work performance and creative synergy partially mediates
the relationship between group cohesiveness and conflict and work performance. Finding of the study will be utilize by
executives and IT professions in the software industry of Pakistan. In addition, study findings can be employed to identify
solutions to the related human resource problems in software industry of Pakistan.
Index Terms - Cohesiveness, Conflict, Heterogeneity, Synergy
Type : Research paper
Published : Volume-4,Issue-2
DOIONLINE NO - IJMAS-IRAJ-DOIONLINE-10949
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Copyright: © Institute of Research and Journals
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Published on 2018-04-05 |
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